Helping protect what matters most through every stage of life
Life Insurance With Long Term Perspective
Life insurance is about more than preparing for the unexpected. It is about helping create financial stability for the people who depend on you while supporting the long term goals, responsibilities and future you are working toward.

Life insurance can support more than one financial goal
While life insurance is commonly associated with protecting loved ones financially, certain strategies may also support long term planning objectives such as wealth preservation, legacy planning and future financial flexibility.
Insurance Planning Should Evolve As Life Changes
Your financial priorities rarely stay the same over time. Career changes, growing families, new responsibilities and long term planning goals all influence the type of protection that may make sense for your situation.
At Lyons Investment Group, we take the time to understand your financial picture before helping you evaluate insurance strategies aligned with your needs, priorities and future plans.
Personalized protection planning
Coverage strategies designed around your goals, responsibilities and long term priorities.
Planning beyond the policy
Insurance evaluated within the context of your broader financial strategy and future plans.
Guidance for life’s transitions
Work with a team focused on helping your protection strategy evolve as your life changes over time.

*Donald R. Lyons offers products and services using the following business names: Lyons Investment Group – insurance and financial services | Ameritas Investment Company, LLC (AIC), Member FINRA/SIPC – securities and investments | Ameritas Advisory Services (AAS) – investment advisory services. AIC and AAS are not affiliated with Lyons Investment Group.
Licensed In: AL CA, CO, CT, FL, GA, ID, MD, MI, MS,MN,NE,NJ,NM,NY, NC, OK,PA, TN,TX,VA,WV
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Location
Products and services are limited to residents of states where the representative is registered. This is not an offer of securities in any jurisdiction, nor is it specifically directed to a resident of any jurisdiction. As with any security, request a prospectus from your representative. Read it carefully before you invest or send money. A representative will contact you to provide requested information. Representatives of AIC and AAS do not provide tax or legal advice. Please consult your tax advisor or attorney regarding your situation.